Writing guidelines
For more writing guidelines, please go to the translation guide for guidelines for English texts and translations.
Salutation
Use a gender-neutral form of address whenever possible. For official announcements and communications, automated messages, forms and policy documents, the following applies:
- Respect people’s preferences in address. If necessary, ask people for their preferences.
- For automated communications, choose a neutral form of address.
- Use gender-neutral salutations and forms of address in communication to groups (Dear visitor, Dear colleagues).
- Use gender-neutral job titles.
- Only ask for people’s former gender (e.g. in forms) when truly necessary.