A source of inspiration for readers who are curious to understand how people move and convince each other

Leadership

Everyone has heard arguments like this before as a child: ‘Whether you like it or not, you have to go to school!’ It seems as though you are presented with two options, but there is only one real outcome. Charlotte van der Voort of the MA Dutch Studies won the Leiden University Thesis Prize on her research…

What do people like Martin Luther King Jr. and Barack Obama have in common? They have mastered the art of public speaking. There are plenty of books on learning this skill, but one aspect of rhetoric remains underexposed in science: how do you make sure the audience remembers your message? Martijn Wackers…

What is lobbying? How does it work? Starting February 2 Leiden University professors, Jaap de Jong and Arco Timmermans will introduce high school students to the language of lobbying. Digital classes together with a teacher's kit will be available in Dutch from February.

This programme adopts a new approach based on the paradoxical nature of these responses in early modern Italy: it draws on rhetorical discussions of lifelikeness and living presence, and it uses the anthropological theory of art as agency developed by Alfred Gell.

How do you make lobbying and rhetoric both challenging and understandable for high school students? Professor Jaap de Jong found the answer in climate activist Greta Thunberg. Together with his colleague Arco Timmermans, he developed a digital guest lecture on how to present a convincing story.

Lecture

Study information